FTC weight-loss guidance

Commission will accept comments on recent workshop, eight identified weight-loss ad claims through Feb. 3. During Strategic Research Institute conference Dec. 9, Division of Advertising Practices Senior Staff Attorney Richard Cleland noted that after comment period closes, FTC will put together staff report with recommendations on whether eight claims are scientifically feasible, as well as suggestions on industry self-regulation, media screening of weight-loss ads. November workshop featured scientific panel that almost unanimously concluded eight weight-loss claims, such as "works for everyone," lack sufficient scientific support (1"The Tan Sheet" Nov. 25, 2002, p. 4)...