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Saynor Seeks To Take Sandoz Back To Basics

Should Be Proud To Be A Generics Company

 
• By Aidan Fry

In an exclusive interview with Generics Bulletin, Sandoz’ CEO Richard Saynor explains how he wants the Novartis division to focus on the industry basics of being first-to-market with cost-competitive generics and biosimilars.

Back to Basics
Richard Saynor plans to take Sandoz back to the basics of being a globally competitive generics player • Source: Shutterstock

Recently installed Sandoz CEO Richard Saynor wants to take the Novartis division back to basics by focusing on the classic industry model of developing and marketing first-to-market substitutable products, supported by a supply chain that enables the company to be among the last to leave the market.

“We are proud to be a generics company, that’s a good thing,” Saynor told Generics Bulletin in an exclusive interview...

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