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K2M Funds Its Focus On The Complex Spine With IPO

The 10-year-old spine firm initiated its initial public offering this month, transforming from the largest private spine device firm to another public player in a highly competitive market. CEO Eric Major says K2M’s focus on complex spinal deformities will help distinguish it from the pack.

Last month,K2M Group Holdings Inc. lost its claim to being the largest private spine device company in the world. The Leesburg, VA, firm moved ahead with a planned initial public offering May 8, and it is now another public player in the highly competitive, price-pressured spine market. [See Deal]

But the 10-year-old firm says it distinguishes itself by putting an outsized focus on complex spine deformities, including scoliosis and deformities caused by trauma or tumors, which it believes is...

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