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The Big Health Care Conundrum: How To Sustainably Unlock The Value Of Diagnostics

Novo holdings panel asks diagnostics industry leaders how to keep the focus on testing post-pandemic

 
• By Ashley Yeo

How can stakeholders capitalize on this moment of acute public awareness of diagnostics to improve adoption of tests and screening in the long term? At a recent roundtable event, the CEOs of Roche Diagnostics, GE Healthcare, Labcorp and Synlab, among others, gave their thoughts on how the system must change.

colorful paper with question mark as background.
• Source: Alamy

It is never a bad time to spotlight the value of early and effective diagnosis, the benefits of which extend far beyond the innovator, beyond individual patients and to national economies and wider society. While COVID-19 has wrought unprecedented global disruption, the pandemic has also demonstrated the importance and the value the diagnostics industry has created for society.

That was the contention of Boston Consulting Group’s Ulrik Schulze, in a foreword to a high-level panel hosted by Novo...

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