‘It’s Not Going To Happen Overnight’: Payors On Pear Fallout And Digital Therapeutic Coverage Prospects

Public and private payors at the Digital Therapeutics Alliance’s 2023 Inaugural Summit weighed in on the coverage environment for prescription digital therapeutics post-Pear Therapeutics and strategic moves companies can make to position themselves advantageously.

a graphic of payment app on a phone with the banner: DTA Innaugural Summit 2023
• Source: Shutterstock

The experience of Pear Therapeutics, Inc. – prior to its collapse – provides insight into reimbursement strategies that may be effective for others in the space, but public and private payors also note some stark realities facing prescription digital therapeutic (PDT) companies in 2023.

“The capital markets are now freezing where money was free for the last 10 years,” noted Jason Parent, director of clinical innovation at private payor Point32Health, founded by Tufts Health...

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