As Anti-Counterfeiting Approaches Diverge, Industry Calls for Harmonized Solutions

As regulatory anti-counterfeiting approaches diverge, industry seeks global harmonization. Counterfeiting grows while lack of cooperation hampers enforcement. WHO recommends measures to improve coordination. China looks to close API loophole. FDA hears from industry about pedigrees, RFID, 2D barcodes and GS1. Concerns raised about EU parallel trade. EU proposal draws industry support, though some question mandatory sealing, and questions remain about counterfeit APIs. Holograms appear to be useful tools for anti-counterfeiting in Malaysia and Nigeria. Incremental approach urged.