Incentives And Less Fear Of Failure: How GSK Is Driving Early-Stage Research In Its DPUs

Most of GlaxoSmithKline's early-stage research organizations, discovery performance units, survive a three-year review cycle, with co-localization, monetary incentives and career support leading a change of culture.

Three years on from start-up, most of GlaxoSmithKline PLC's core R&D organizational entities, Discovery Performance Units, have survived their first review, conducted at the end of last year, and are headed, "in the right direction," according to GSK R&D Chairman Moncef Slaoui.

But should all Big Pharma companies structure their research this way? And what exactly are the attributes, cultural or otherwise,...

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