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Will #Cures2015 Fix Twitter Promotion?

 
• By Derrick Gingery

House 21st Century Cures discussion draft would adjust FDA promotion regulations for Twitter, requiring that information communicated through hyperlink be considered part of the original post.

Drug promotion on Twitter would gain a number of characters, at least for legal purposes, under changes proposed in the House’s draft 21st Century Cures bill.

The eagerly-anticipated discussion draft of the legislative package released Jan. 27 includes a section modifying FDA policy related to promotion on Twitter and other Internet sites that limit the number...

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More from North America

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