In Brief: Colgate-Palmolive
Colgate-Palmolive: Promotes Global Media Director Roger Godbeer to newly created VP-Global Media post, effectively immediately. Reporting to VP-Global Advertising Emilio Alvarez-Recio, Godbeer will retain his former responsibilities, which include the coordination of worldwide media efforts, improving media planning effectiveness and efficiency, and all multi-country media proposal applications. Godbeer joined Colgate in 1973 as director of marketing services and has served as global marketing director since 1985...
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