Beauty e-tailer tracking site launches July 28 as part of NPD Beauty e-Trends market research service. Tracking the online beauty market, the report distinguishes online trends, including the number of unique visitors at top beauty sites; beauty shopper demographics and behavior; customer satisfaction levels and preferred features; top online fragrance, skin care, makeup, hair and bath and body brands; and effective beauty e-commerce advertising strategies. The report reflects data from five sites such as eve.com, cosmeticmall.com and beautyjungle.com and will include beautyscene.com, ibeauty.com and planetRx.com in the future. Out of the 6,250 panel members invited by NPD and Media Metrix to participate in the Web panel study, 2,930 surveys were submitted
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The US FTC’s contention that ‘notice and choice’ has failed as the cornerstone of consumer privacy regulation and must be abandoned in favor of data minimization and other more stringent measures does not adequately account for the complexity of business practices and consumer behavior, FTC commissioner Melissa Holyoak asserted at the NAD’s 2024 Annual Conference.
FTC Commissioner Melissa Holyoak says the agency has acted outside the bounds afforded by Congress, citing several areas within consumer protection, including a recent update to the final rule for the Health Breach Notification Rule and the commission’s use of notices of penalty offense to serve as the basis for Section 5 settlements.
At one year, TikTok Shop conjures the early days of Amazon, representing the ‘Wild West’ of beauty ecommerce, said co-founders of private label and contract manufacturing company KO-Pack at the IBA Cosmetics Convergence Fall 2024 Virtual Symposium, “The Promise and Pitfalls of TikTok Shop.”
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