Colgate Fresh Confidence toothpaste will begin U.S. retail shipments in fourth quarter. Available in international markets, gel dentifrice with fresh-breath positioning is targeted to "more youthful" customers, company says during an Oct. 18 presentation on third quarter results. Firm's share of the U.S. toothpaste market up nearly three points to 34.3% year-to-date based on A.C. Nielsen data, Colgate announces. "Impressive gains" generated by Colgate Total plus Whitening toothpaste, Colgate 2in1 liquid toothpaste and mouthwash and toothbrushes, according to firm. North American sales rose 3.5% in quarter and unit volume increased 4.5%. Operating profits in region advanced 7%. Global net sales for the quarter were slightly up to $2.39 bil., while net income increased 7.6% to $296.2 mil. verses the year-ago period
Join thousands of industry professionals who rely on HBW Insight for daily insights
Already a subscriber?