Crest Whitestrips Ad Comparison To Simply White Gets Mixed NAD Review

Procter & Gamble's recent TV ad humorously comparing Crest Whitestrips to Colgate Simply White makes an adequately supported superior whitening claim but "falsely denigrates" the Colgate-Palmolive product, the National Advertising Division of the Council for Better Business Bureaus concludes in a recently-released review