Elizabeth Arden Goes Pro With TPF 50, Sets “New Standard” In Sunscreen

Elizabeth Arden ventures into pro skin-care with its Triple Protection Factor Broad Spectrum Sunscreen SPF 50+, which will be available in physicians’ offices, along with other Elizabeth Arden RX products, in April. Combining SPF with an Antioxidant Complex and DNA Enzyme Complex, TPF 50 is being touted as “the most effective topical skin protection on the market.”