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In Brief: FDA Cosmetics Twitter; Eyebrow Makeup Sales; Olay ProX Study

FDA’s Office of Cosmetics and Colors starts tweeting, NPD says prestige eyebrow makeup sales are an opportunity for growth. More news in brief.

FDA’s Office of Cosmetics and Colors has started a page on social media site Twitter “as part of an agency-wide effort to enhance our outreach efforts through social media,” according to an agency spokesman. The site, twitter.com/FDACosmetics, was initiated in June and is maintained by OCAC staff. “Through Twitter, we hope to share safety and regulatory news about cosmetics and to learn from both industry and consumers about cosmetic-related trends and concerns,” the spokesman said in an email to “The Rose Sheet.” In addition, the agency hopes the page will increase awareness of cosmetics adverse event reporting and offer instruction on how to file an adverse event report. “Our aim is to maximize our public health and regulatory messaging across the board, reaching out both to consumers and to the cosmetics industry,” FDA says.

Sales of prestige eyebrow makeup rose 28% to $122 million from March 2013 to March 2014, according to a July...

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