Germany Marketing Round Up December 2018: New OTC Products For The Winter Cough and Cold Season

Five new OTC cough and cold products have hit the shelves in Germany this winter from Pari, Pohl Boskamp, Engelhard Arzneimittel, GSK and Dr Soldan.

Representing its first foray into the German cough and cold market, Pari's ectoine-based range of cold remedies leverage the firm’s 100 years of experience in respiratory care to offer the country’s consumers a natural way to relieve their cold symptoms.

A naturally occurring amino acid derivative, Pari Protect’s active ingredient ectoine also provides the medicinal basis for Pari’s well-established range of inhalation

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