OTC Shortages Top Of Mind For North American, European and Asia Pacific Consumers

An overwhelming majority of consumers surveyed by IT consultancy Capgemini are concerned they will not be able to obtain the OTC health products they require or want. In the event of shortages – which are currently affecting consumers across Europe – many respondents said they would substitute with another brand, or in some cases not purchase at all.

Covid-19 OUT OF STOCK store lightbox sign showing text message for shortage of PPE medical supplies. Coronavirus panic hoarding led to sold out shelves. shortage of hand sanitizer, mask products.
• Source: Shutterstock/Maridav

Over three quarters of consumers in North America, Europe, and Asia Pacific are concerned they will not be able to obtain the OTC health products they require or want, according to a survey by IT consultancy Capgemini.

Over a quarter (28%) of 11,300 respondents to Capgemini’s consumer survey – which took place during October and November 2022 – said they were “highly

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