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Looking To Grow Consumer Health Brand Tree, Perrigo Isn’t Losing Track Of Store Brand Roots

 
• By Malcolm Spicer

“If you add up some of our competitors, I think we have more SKUs than the top four combined. The point being is, our secret sauce is how broadly we play,” says CEO Patrick Lockwood-Taylor. Still, firm plans “disproportionate focus and spend now on driving our branded portfolio.”

• Source: Shutterstock

Perrigo Company PLC has good reason to look ahead to branded OTC drugs and other consumer health products driving its sales growth, however, providing copies of national brands as private label and store brand products isn’t taking a back seat in its long-term outlook.

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