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Novartis Sets 'Flexible Pricing' For Kisqali To Compete Against Pfizer's Ibrance

 
• By Mandy Jackson

Novartis has packaged and priced Kisqali – the second CDK4/6 inhibitor approved in the US – to compete with Pfizer's Ibrance, which made the mechanism of action the standard of care in untreated metastatic HR+/HER2- breast cancer.

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Novartis AG's Kisqali (ribociclib; LEE011) was approved on March 13 as the second drug of its kind in the first-line setting for certain breast cancer patients in the US – and it could have competition from a third next year – so the company has packaged and priced its product to compete with Pfizer Inc.'s first-to-market Ibrance (palbociclib).

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