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10 Triumphant Drug Launches Of The Decade

 
• By Jessica Merrill

The view from 2020: Scrip looks back at the most successful commercial launches of the decade.

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10 drug launches that were commercial winners • Source: Shutterstock

Success is subjective, especially when it comes to new drugs that can change the lives of patients. Clinical success doesn't always translate to commercial success, but when pharma is firing on the right cylinders, medical breakthroughs are also big commercial winners.

Big blockbusters got harder and harder to launch in the last decade, as competition grew and drug developers focused on...

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