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Prices Plunge As Xarelto Generics Arrive In India

Partner Zydus Cadila Debuts Another Rivaroxaban Brand

 
• By Anju Ghangurde

More than half a dozen generic rivaroxaban brands are now available in India, putting the heat on Bayer’s blockbuster anticoagulant Xarelto in the price-sensitive market. Many rival generics are priced over 50% lower than the innovator product.

competition
Generic Rivals to Xarelto Arrive In India • Source: Shutterstock

Bayer AG’s Xarelto (rivaroxaban) is facing intense generic competition in India, just over a month after the company’s blockbuster anticoagulant lost patent cover in the country in December.

More than half a dozen generic versions, priced at hefty discounts to the innovator product, are said to be now...

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