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Hanmi Seeks To Swim In 'Blue Oceans' As It Expands Globally

Undruggable Targets, Rare Diseases, New Modalities

 
• By Jung Won Shin

At a recent forum in Seoul, an executive of Hanmi Pharmaceuticals, whose novel neutropenia drug has just received a US green light, shares why it is crucial to create "blue oceans" through global innovative drug development and how the Korean firm plans to challenge these markets.

blue ocean
Hanmi On 'Blue Ocean' Thinking • Source: Shutterstock

In the pharma industry, where companies are fiercely vying to develop first-in-class drugs “first and best,” creating 'blue oceans' could provide an answer, suggests one senior executive.

Hanmi Pharmaceutical Co., Ltd.’s head of Global R&D Innovation, Young-Mi Lee, told a recent biopharma forum in Seoul why...

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