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How Boehringer, Lilly Are Taming The GenAI Dragon For Regulatory, Commercial Content

Open AI's GPT-4 A Hit Among Users

 
• By Vibha Ravi

Heads of AI, global commercial services and human pharma services at Boehringer and Eli Lilly discuss at a recent summit ways to use generative AI like ChatGPT for commercial and regulatory content while tackling challenges like data protection, hallucination and CXO buy-in

Generative AI ChatGPT
It's Time For Pharma To Get On With Generative AI • Source: Shutterstock

Generative artificial intelligence (GenAI) is taking the world by storm it would seem, but the pharmaceutical industry has been relatively slow to adopt this new tool to create content, mainly on account of the regulatory scope within which it must function.

It’s high time. At a recent summit, Boehringer Ingelheim GmbH’s global head of human pharma services (previously go-to-market services),...

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