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Launches

German OTC Marketing News: Launches From Bayer, Stada, Hermes And Klosterfrau

German OTC Marketing News: Launches From Bayer, Stada, Hermes And Klosterfrau

Bayer adds dry eye treatment to its Bepanthen skin care range; Stada launches special edition Elotrans supplement for Eintracht Frankfurt fans; Hermes offers chewable magnesium supplement; and Klosterfrau introduces Oyono Night extension to help troubled sleepers maintain their immunity.

GSK’s Arexvy Reinforces Its Lead In A Stalling RSV Vaccine Market

GSK’s Arexvy Reinforces Its Lead In A Stalling RSV Vaccine Market

Arexvy has become the first RSV vaccine to show it can provide protection over three years – but that might mean lower market uptake than originally expected.

UK’s ProBiotix Strikes Probiotic Distribution Deals In Ukraine And Greece

UK’s ProBiotix Strikes Probiotic Distribution Deals In Ukraine And Greece

ProBiotix Health has announced two commercial partnerships for the distribution of its probiotic ingredients, with Deutsch-Pharm in Ukraine and Eifron in Greece respectively.

Country Life Vitamins Surveys Consumers About Healthy Aging For Ageless Theory Line Launch

Country Life Vitamins Surveys Consumers About Healthy Aging For Ageless Theory Line Launch

Country Life Vitamins launches healthy aging support line as it announces less than half of US consumers in a recent survey were aware of biological processes that affect aging. Groupe Berken and Arctic Biosciences partner to bring to North America herring caviar oil extract in a supplement designed to support optimal health across all life stages.

‘Quiet Giant’ Biocon Sets Out Vision For Biosimilars

‘Quiet Giant’ Biocon Sets Out Vision For Biosimilars

Biocon Biologics chief commercial officer for advanced markets Matt Erick says the firm is a “quiet giant” in the biosimilars space, but speaks up about the firm’s plans to grow its business in Europe, explore in-licensing as well as in-house development, and capitalize on the upcoming loss of exclusivity for Stelara in the US.

OcuSoft Retains Retaine Brand Name, Looks Askance At Eyeleve Marketer’s Reference

OcuSoft Retains Retaine Brand Name, Looks Askance At Eyeleve Marketer’s Reference

After launching Retaine MGD Advanced, OcuSoft says a release by Bruder Healthcare referenced Retaine MGD trademark and statements from a previous OcuSoft announcement about the original product attributed to an optometrist. B+L, Rohto brand and homeopathic firm Relief Products also make US OTC eye care space moves.

Nxera: Building To Become Japan’s Global Biotech Champion

Nxera: Building To Become Japan’s Global Biotech Champion

CEO Chris Cargill talks to Scrip about Sosei Heptares’ new identity as Nxera, the ups and downs of being big pharma’s go-to small-molecule drug hunter and its move into commercialization in Japan.

Perelel Adds Women’s Health Education Platform, Plum Debuts With Vaginal Area Dryness Serum

Perelel Adds Women’s Health Education Platform, Plum Debuts With Vaginal Area Dryness Serum

Perelel acquiring Loom online platform providing reproductive health, sexual wellness and parenting education. First direct-to-consumer product for Curive Healthcare’s Plum brand formulated for vaginal area dryness.

Teva Leapfrogs Viatris With First US Sandostatin LAR Generic Launch

Teva Leapfrogs Viatris With First US Sandostatin LAR Generic Launch

Teva has begun shipping the first US generic version of Novartis’ Sandostatin LAR Depot – a synthetic polypeptide that is part of a difficult-to-manufacture class of long-acting polymers.

Sanofi/Regeneron’s Dupixent:  A First For COPD, But Not The Last

Sanofi/Regeneron’s Dupixent: A First For COPD, But Not The Last

The IL-4/13 inhibitor was approved in the US for COPD, a blockbuster-sized indication, but the commercial ramp could take time and several competitors are on its heels.