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Cardinal Health Builds On Generic Device Strategy With Cordis Deal

The $1.99 billion Cordis acquisition is a major step in Cardinal's strategy to build its offerings of devices with a high physician preference but for which there is limited clinical differentiation and inefficient supply chains.

Cardinal Health Inc.’s $1.99 billion purchase of Cordis Corp. from Johnson & Johnson, announced March 2, is the latest move by the company to leverage its extensive supply chain and marketing reach to sell products with a high physician preference but little clinical differentiation.

“We have focused on categories that show high physician preference with limited clinical differentiation, inefficient supply chains, and ones which represent a pain point for healthcare providers", explained Don Casey, CEO of Cardinal's medical products business, during a March 2 conference call

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