<em>Clearblue </em>Connects Peak Fertility Data To Smartphone App

Clearblue Connects Peak Fertility Data To Smartphone App

P&G's connected Clearblue tracks a user’s personal hormone profile and sends data to a smartphone, typically alerting on the four or more best days to get pregnant, providing a window into fertility two days longer than other ovulation testing brands, the firm says.

The Clearblue Connected Ovulation Test System pairs pregnancy-detection with a wireless application to facilitate getting pregnant, P&G says.

Rolling out to mass market stores now, the test tracks a user’s hormone profile and via Bluetooth technology sends data...