Sponsors interested in building real-world elements into randomized studies should begin by focusing on the main objectives underlying the trial and then figure out the real-world data sources needed to get there, experts said at a recent Duke-Margolis Center for Health Policy meeting on real-world evidence.
“No matter what type of study we’re designing, we need to start with a clear understanding of which outcomes matter most,” said Sean Tunis, founder and senior strategic advisor with the Center for Medical Technology Policy and former chief medical officer at the US Centers for Medicare
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