UK Announces New Five-Year Voluntary Drug Pricing Deal

The VPAG includes a gradual rise in allowable branded medicine sales to the NHS and differentiated payment mechanisms for older and newer products. Industry will also commit to invest £400m in “pioneering” clinical trials, innovative manufacturing, and novel approaches to health technology assessments.

Blue & Orange drug medicine pills colored capsules closeup with pound coin on white background
The UK industry has agreed a new five-year drug pricing deal • Source: Shutterstock

Despite fears that it might not happen in time, the UK pharmaceutical industry body, the ABPI, and the government have agreed a new voluntary drug pricing scheme that they say will secure rapid patient access to new, clinically and cost effective medicines while offering “appropriate rewards” for innovation.

The new five-year Voluntary Scheme for Branded Pricing, Access and Growth (VPAG), to take effect on 1 January 2024, will deliver value for money to the National Health Service by securing “resilient provision of safe and effective medicines at

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