The New Deal: Optimizing Investment In Celebrity Fragrance
Sales of celebrity scents are estimated at $1.3 billion globally, but with a crowded market, profits have shrunk, according to panelists at a recent Fragrance Foundation event.
Sales of celebrity scents are estimated at $1.3 billion globally, but with a crowded market, profits have shrunk, according to panelists at a recent Fragrance Foundation event.