P&G Slashes Guidance, Promises Sharper Focus, Bigger Innovations

Procter & Gamble followed news that it was lowering guidance targets for the fourth quarter and full year 2013 with vows to launch “bigger” products, pursue a more balanced growth objective globally and still achieve $10 billion in savings by 2016.

“We are making necessary adjustments to our growth strategy to increase focus on our core business and to achieve more balanced growth across geographies, product categories and the top and bottom lines,”