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In Brief

J&J’s McNeil-PPC Inc unit has sold its Reach toothbrush brand to Dr Fresh, LLC for an undisclosed sum; Laura Geller makes deal to drive its expansion. More news in brief.

Buena Park, Calif.-based Dr. Fresh, LLC purchases the Reach brand of toothbrushes from Johnson & Johnson’s McNeil-PPC Inc. unit for an undisclosed sum. Dr. Fresh already markets toothbrushes, floss, toothpaste and other oral-care products under the Aim, Binaca, Orazyme and Firefly brands. The deal does not include Reach brand floss or other interdental products. Dr. Fresh has distribution in 35 countries and offers consumers “over 250 quality and affordable personal care products,” according to the firm’s site.

Prestige makeup artist brand Laura Geller Beauty announces a partnership with Westport, Conn.-based Tengram Capital Partners, LLC, a private equity...

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More from North America

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