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Consumer Confidence Up In 2016 Supplement Use Survey

CRN's national survey on trends in vitamin and supplement use also shows some changes in consumers' preferences in product categories including sports nutrition and herbals.

An uptick in consumer confidence in the quality of dietary supplements likely contributes to an increase in usage among some age groups as shown in the Council for Responsible Nutrition's latest survey.

The trade group's 17th annual national survey on trends in vitamin and supplement use, conducted in August by Ipsos Public Affairs, also shows some changes in consumers' preferences

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