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People In Brief

 
• By Lisa Gillespie

Williams stars in Clear Eyes campaign; industry veteran Brown joins Innovus as CFO; Mannatech makes promotions, addition; Loew heads Sanofi’s European commercial operations; Bayer HealthCare moves Schubmehl to CIO; more People In Brief.

Actress and singer Vanessa Williams, as spokeswoman for Prestige Brands Holdings Inc.’s Clear Eyes eye drops, stars in an advertising campaign including TV commercials launching in June and in online ads on the brand’s website and Facebook page. The Tarrytown, N.Y.-based firm on May 30 said Williams is an ideal spokeswoman because of her “beautiful, crystal clear eyes and longtime advocacy for eye health.” Having Williams promote Clear Eyes marks a stylistic shift from the previous star of the brand’s advertising, political commentator and satirist Ben Stein Also see "Prestige Brands’ OTC Revenue Climbs With Boost In Advertising" - Pink Sheet, 14 November, 2011..

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