Industry-supported standards and growing retailer participation on top of looming FDA regulatory enforcement will bring order to the hemp and cannabidiol dietary supplement market currently marked by chaos amid booming sales, say executives with two firms.
Likening the rush of firms competing in the field to the explosion of alcoholic beverage marketers in the US following the end of prohibition in 1933, they say FDA's initiative to establish regulatory pathways for using hemp and CBD ingredients in supplements and food, prompted by the December re-authorization of US Department of Agriculture programs that lifts some
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