Reckitt Benckiser Group PLC sees the potential to scale up its vitamins, minerals and supplements (VMS) business globally, but has to get the execution right, according to CEO Laxman Narasimhan.
Addressing investors as the UK-based health and hygiene giant reported its third-quarter results, Narasimhan revealed RB was exploring how it could take its successful US and China VMS brands – such as the Airborne
RB has tried and failed in the past to expand the footprint of its VMS business, which it gained through the acquisition of Schiff Nutrition International Inc. in 2013, with the company’s former CEO Rakesh Kapoor highlighting in 2018 a failed push to launch MegaRed in Europe