German Nutraceuticals Market Growth Slows In 2022 But Vitamin C Remains Popular

The growth of sales of nutraceuticals through German pharmacy is slowing post-pandemic, according to IQVIA data. However, there were still double-digit gains for vitamin C and multivitamin products.

Snail Money Slow Growth
• Source: Alamy

Growth in Germany’s pharmacy-based nutraceuticals market is gradually slowing after a pre-COVID boom, the latest data from IQVIA shows.

Sales of vitamins, minerals, botanicals (herbal ingredients added to food supplements) and other wellness-benefiting food supplements (VMHS) through German pharmacy (bricks-and-mortar and online)

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