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Bayer Looks To Asia Pacific To Beat Consumer Health Market Growth

 
• By Tom Gallen

Unleashing its potential in China, India and Southeast Asia is central to Bayer's ambition to grow faster than the consumer health market over the next few years. 

Asia globe
• Source: Shutterstock

Expanding its offering in Asia Pacific is one of the ways Bayer Consumer Health will achieve its ambition of growing faster than the market over the medium term, according to division president Heiko Schipper.

Addressing investors at Bayer’s Capital Markets Day on 5 March, Schipper – who is handing over the reins to incoming president Julio Triana on 1 May – said Consumer Health intends to invest in growth markets like India, China and the Southeast Asia region

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