23andMe's genome test launches in UK after US ban

23andMe, a genetic testing firm which entered a partnership in September with Pfizer to push the idea of personalized medicines (scripintelligence.com, 1 September 2014), has launched its Personal Genome Service in the UK – a program that has been banned in the US.

23andMe, a genetic testing firm which entered a partnership in September with Pfizer to push the idea of personalized medicines (scripintelligence.com, 1 September 2014), has launched its Personal Genome Service in the UK – a program that has been banned in the US.

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