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Competitive Strategies Critical As EMA Decides On Kymriah And Yescarta

 
• By Neena Brizmohun

With Novartis’s and Kite’s CAR T-cell therapies both expected to gain recommendations for pan-EU approval this week, discounts will need to be negotiated for these new treatments to reach the markets in Europe.

blurred motion sprint finish of race athlete runners
Novartis and Kite are nearing the EU finishing line for CAR T-cell therapies • Source: Shutterstock

Launch plans and pricing for what are set to become Europe’s first CAR T-cell therapies are at the fore as the European Medicines Agency this week decides whether to recommend marketing approval for Novartis’s Kymriah (tisagenlecleucel) and Kite's Yescarta (axicabtagene ciloleucel).

Based on their clinical profile to date, the two advanced therapies are likely to receive a positive opinion this week from the EMA, according to Ollie Spray, a company analyst at Informa’s PharmaVitae

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