Bayer's Efforts To Pioneer Tumor-Agnostic Market In Europe Held Back

Leading European HTAs Call For Further Data Collection, Responsible Pricing

Bayer’s drive to lead a new market opportunity in Europe for histology-independent cancer agents like Vitrakvi has been set back by interim decisions from the UK’s NICE and Germany’s IQWiG, but there is a now a clear pathway to follow.  

Picnic basket
The Design Of Basket Studies May Be Key To Market Access • Source: Shutterstock

More from Anticancer

More from Therapy Areas