The dramatic changes taking place in many aspects of the medical device industry, from new materials to new business models, are coming together in certain product areas, providing a glimpse of the future device world. One such example is abdominal aortic aneurysm (AAA) surgery, which, having remained virtually unchanged for nearly 40 years, is on the verge of a major transformation, resulting in AAA becoming an important business opportunity. Large device companies are making early investments, trying to pick start-up winners, while emerging companies hope there are some partners left, even though no products are yet available in the US.
by Stephen Levin
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