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Collaborating for Better R&D Productivity

Pooling multiple pharmaceutical companies' assets across a given therapeutic area will allow industry to make rational R&D investment decisions, expedite resource allocation and reduce investment in also-rans, eventually boosting productivity and improving a worsening reimbursement environment. Oncology may be a smart place to begin.

Preston Henske and Tim van Biesen, PhD

The pharmaceutical industry is no stranger to innovation--its very survival depends on it. In one area, though, the industry has been surprisingly slow to change: its business models for R&D....

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