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From Innovation Mindsets To Incentives And COVID-19 Lessons: How EU Pharma Legislation Should Evolve

 
• By Francesca Bruce

If the EU wants to become a more competitive space for innovation it can take a few lessons from both the US and the COVID-10 pandemic, say European pharma industry representatives. Fostering better communication between regulators and companies is just one example.

Robots future
EU needs to act if it wants to compete in the race to attract innovation • Source: Alamy

As the European Commission prepares for a wholesale revision of the EU’s pharmaceutical legislation, the European Federation of Pharmaceutical Industries and Associations (EFPIA) is calling for further action to prevent Europe from slipping down the priority list of global launch markets. It believes that the EU can learn from the US how to foster an “innovation mindset” and ensure the region remains an attractive place to invest in innovation.

In an interview with the Pink Sheet, Sini Eskola, EFPIA’s director for regulatory, drug development and manufacturing, and Andy Powrie Smith, its director of communications, suggested that improved communication between...

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