DERMAFLASH Dual-Benefit Device Maker Targets $10M In First-Year Sales

Designed both for facial exfoliation and “peach fuzz” removal, DD Karma’s $189 DERMAFLASH system provides a smooth canvas that facilitates skin-care and makeup application. The company is focused on educating sales personnel and teaming with traditional beauty brands while continuing to roll out to luxury and specialty retailers around the US.

DD Karma LLC is projecting at least $10m in 2016 sales for its DERMAFLASH Facial Exfoliation Device, and expects to “blow that out of the water” in 2017, according to the brand’s creator and CEO Dara Levy.

Launched in January, DERMAFLASH offers multiple benefits that are resonating with consumers and helping the brand to carve out a...

Read the full article – start your free trial today!

Join thousands of industry professionals who rely on HBW Insight for daily insights

  • Start your 7-day free trial
  • Explore trusted news, analysis, and insights
  • Access comprehensive global coverage
  • Enjoy instant access – no credit card required

More from Business

Product ‘Dupes’ Increasingly Popular Among Price-Wary Consumers Across Globe – Survey

 

Twenty-eight percent of global consumers polled in a survey included in the report, 'The State of Fashion: Beauty,' have ‘consciously’ purchased product dupes, while 53% are open to buying them; growing acceptance of knock-off products is driven in part by inflation.

IBA Names Ooka Interim CEO; P&G, Sally Beauty Appoint Board Members – Appointments Roundup

The Independent Beauty Association announces CEO Don Frey will retire July 1 and will be replaced as interim CEO by Akemi Ooka, VP of global supply chain and sustainability resources.

CIR Panel Tentatively Finds Hair Dye 4-Chloro-2-Aminophenol Unsafe, Despite Lack Of Use

 
• By 

Six panelists of the Expert Panel for Cosmetic Ingredient Safety voted in favor of issuing a tentative unsafe designation for hair dye 4-chloro-2-aminophenol, though the substance has no reported uses on the US market.

L’Oréal, NVIDIA Partner To ‘Unlock’ AI’s Potential Across Beauty

 

L’Oréal SA and NVIDIA Corp. are collaborating to unlock AI’s potential access across beauty, including innovation, scalability, and personalized marketing, the French beauty firm and the tech company announced during the Viva Technology show in Paris.

More from Beauty

CIR Panel Tentatively Finds Hair Dye 4-Chloro-2-Aminophenol Unsafe, Despite Lack Of Use

 
• By 

Six panelists of the Expert Panel for Cosmetic Ingredient Safety voted in favor of issuing a tentative unsafe designation for hair dye 4-chloro-2-aminophenol, though the substance has no reported uses on the US market.

L’Oréal, NVIDIA Partner To ‘Unlock’ AI’s Potential Across Beauty

 

L’Oréal SA and NVIDIA Corp. are collaborating to unlock AI’s potential access across beauty, including innovation, scalability, and personalized marketing, the French beauty firm and the tech company announced during the Viva Technology show in Paris.

Summer Beauty: Scalp, Hair Growth Ranges, Lip Balms Under Beauty/Food Deals

 

Arbonne International’s Hair Care Collection Scalp Elixir demonstrated improvement in scalp buildup in 96% of participants in a small study. Separately, It’s a 10 Haircare has extended with a new range, F.A.S.T. Haircare, clinically proven to grow hair up to 99% faster; Beauty Launch Roundup