[Clorox Co.]’s acquisition of health and wellness firm Nutranext LLC brings strong capabilities in the direct-to-consumer arena and offers opportunities for the firm to expand its business internationally, says CEO Benno Dorer.
Expected to close by June 30, the deal includes Nutranext’s dietary supplement brands Rainbow Light, the No. 2 line in the natural vitamin channel, and the Natural Vitality natural anti-stress and sleep supplement line
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