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Ulta Teases Developing Program For ‘Clean Beauty’ Shoppers

 
• By Ryan Nelson

CEO Mary Dillon noted during Ulta’s fiscal 2019 year-end call the rise of “clean beauty” at a time of growing interest in cosmetic ingredient safety. The retailer aims to provide its customers in 2020 with “a framework to help them evaluate products based on what's most important to them.”

chemicals free symbol, danger chemicals warning sign chemical safety, mercury free icon in red crossed circle forbidden sign with a chemical flask tube icon sign, do not allowed use toxic chemical

Ulta Beauty, Inc. has a project in the works for customers seeking “clean beauty.”

CEO Mary Dillon teased the initiative on 12 March during the retailer’s fiscal 2019 fourth-quarter and full-year briefing with analysts.

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