The Estee Lauder Companies, Inc. will grow its minority investment in DECIEM, Inc. to full ownership of the skin-care specialist in three years, according to a 23 February announcement.
Estee Lauder Companies To Make ‘Abnormal Beauty’ Its Own
The beauty titan will increase its stake in DECIEM to 76% in a deal valuating The Ordinary skin-care owner at $2.2bn. Remaining interests will be acquired after three years, according to the announcement.

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