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Bayer Cements Supplement Sales Gains From Initial COVID Boost

 
• By Tom Gallen

A year on from the start of the COVID-19 outbreak and a global rush for supplements, Bayer has cemented these sales gains with slight growth at its Nutritionals business in Q1.

Bayer cross
• Source: Shutterstock

COVID-19 sent its dietary supplement sales soaring but a year on Bayer has been able to solidify those initial gains by its Nutritionals franchise.

While Nutritionals turnover only edged up by 0.6% - 4.7% adjusted for currency and portfolio effects – to €353m ($426m) in the first quarter, Bayer achieved this gain after posting a 32% jump in turnover in the prior-year period

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