Bayer Consumer Health Outlook Accelerated By ‘Dynamic’ Cuts To Staff Layers, Efficiency Boost

Key growth driver in consumer health and across Bayer’s sectors, says CEO Bill Anderson, is “dynamic shared ownership program” introduced in January 2024 to "reduce hierarchies, eliminate bureaucracy, streamline structures and accelerate decision-making processes."

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Bayer AG forecasts consumer health product sales growth in 2025 as high as 5% on adjusted measure including impact from currency exchange and portfolio changes after the sector’s results for 2024 were down 3% on a reported basis, or up 2% adjusted.

A key driver for growth in consumer health and across Bayer’s sectors, says CEO Bill Anderson, is the “dynamic shared ownership program” the firm introduced...

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