Strategy
France's Valbiotis has joined forces with China-based Aika to roll out its plant-based dietary supplements in selected Asian markets.
Belgian consumer health player Vision Healthcare has added to its supplements offering with a deal for Nordic Nutriment and its VitaYummy brand.
HCG comprises PharmaLinea, Hermes Consilium and ErgoPharma and generates annual sales of around €30m.
DSM-Firmenich said retailer caution in the US has hampered sales at its i-Health dietary supplements business.
HBW Insight speaks to Opella's Asia Pacific, Middle East and Africa (AMEA) head, Carol-Anne Stewart, about the company's China growth strategy in this exclusive interview.
Belgian biotech Botalys will work with Haleon to develop a botanical ingredient for use in consumer health products.
Round-up of the latest European people news: Clasado names sales and marketing VP; Dr Reddy's hires marketing head from Bayer; Phoenix makes board changes.
In overall terms, yes, answers IQVIA's latest Digital Health Trends report. But the market for condition-specific apps, particularly if they combine this with a high-quality user experience and strong clinical evidence, is booming.
Studies and surveys “all point to one thing, that consumers don't understand nutrition,” says marketing consultant Stephen McCauley. Registered dieticians, including some with a nutrition specialty, are strong candidates to help health and wellness firms clear up the confusion.
Young people are even more enthusiastically adopting artificial intelligence, notes consulting firm Simon-Kucher in its latest Better Health Report, with 81% of 18-to-28-year-olds reporting that AI has a role to play in their health-related decision making.
Tmall’s business development manager, Aline Hu, and founder of cross-border e-commerce specialist QIVA Global, Ellie Adams, offer advice to multinational consumer healthcare players looking to enter the potentially lucrative and growing Chinese consumer healthcare import market.
Brain health supplement Equazen will be distributed by Curasense in its home market of Belgium and the Netherlands. Brain health is one of the most dynamic supplement categories in Europe, according to SFI.
Haleon's Asia-Pacific president Keith Choi reveals how the firm is intending to grow its China business in a challenging but potentially extremely lucrative consumer health market.
Public health and safety organization NSF expands its certification offerings with vegan and cruelty-free options.
Bayer said the facility will enable rapid prototyping of new plant-based formulations, making product development more efficient.
Australian CHC player Wellnex signs up Storelink to take more of its brands to consumers in New Zealand.
Swedish probiotics player will from 2026 market and distribute its products directly in Germany and Austria through a new local subsidiary headed by Jean Bouvain.
Reviewing recently published clinical evidence, IQVIA Consumer Health finds that GLP-1 users often fail to meet recommended dietary intakes for several key nutrients, presenting an opportunity for the dietary supplements industry to create targeted and research-backed wellness products.
Investment fund Altea Capital Partners has an ambition to become “a center of gravity in the preventive health space in Europe.” Striking out towards that goal it has sealed the acquisition of dietary supplements player Holistic Sweden.



















