Strategy

Nestlé Health Science’s US VMS Recovery Stutters

 
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US dietary supplement brand Nature's Bounty is yet to fully recover sales since supply issues forced it off shelves last year, according to Nestle's Q1 report.

US Consumer Health Market People News; BodyArmor, Just Ingredients, CRN/Radicle Award

 

CRN/Radicle Science expand Trailblazer Award nominations; BodyArmor brand relaunch with ‘Choose Better’ campaign and pro athletes; and Just Ingredients catches Bryce Harper as partner.

Italy’s PharmaNutra Grows Presence In Americas And MENA

 
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Iron supplements specialist PharmaNutra has penned distribution deals to take its products to additional markets across the Americas and the Middle East & North Africa.

Azelis Grows Nutraceuticals Offering In Iberia With Solchem

 
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Azelis adds dietary supplement ingredients and a large customer base across Spain to its portfolio with the acquisition of Solchem Nature.


People On The Move: Appointments At Maxwellia, Nestlé, Alland & Robert

 
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A round-up of the latest European health & wellness market moves: Maxwellia names chief operating officer; Nestle appoints marketing & sales head; Alland & Robert gets deputy general manager.

Givaudan Has UTI Health Claim Turned Down In EU

 
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European Food Safety Authority finds no cause and effect relationship between Givaudan's Pacran supplement and defense against urinary tract infections.

ProBiotix Health Looks To Next Level In Korea’s $450m Probiotics Market

 
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Agreement with Seoul-based health and wellness player TopHealth will see the roll out of ProBiotix' cholesterol-lowering probiotics in South Korea.

Alfasigma Seeking Slice Of EU’s Largest OTC Market With German Launch

 
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Italy's Alfasigma has expanded its operation in Germany with the creation of a new Consumer Healthcare unit. Led by Rüdiger Hoppe, the business is rolling out OTC medical devices and dietary supplements in the gastrointestinal category.


Arkopharma Shakes Up Strategy As Supplement Market Competition Intensifies

 
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Arkopharma's parent company Dermapharm is undertaking a strategic shift at the French firm to help it better compete in the dietary supplements market after a tough year.

Principle Relaunches Vitawell To Help Consumers Navigate UK Supplement ‘Minefield’

 
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Vitawell seeking to empower consumers left confused by the vast array of dietary supplements available to them in the UK.

Swisse Benefits As Supplements Considered ‘Daily Necessity’ In China

 
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Chinese consumers are now routinely taking supplements for a variety of health reasons, helping to drive up sales of the Swisse Plus+ brand by 20% in 2024.

OptiBiotix Benefitting From Popularity Of Anti-Obesity Drugs

 
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Growing use of GLP-1 receptor agonists is having a positive knock-on effect on the dietary supplements market, reports OptiBiotix Health, marketer of the SlimBiome weight management prebiotic.


Schwabe Taps Into Younger Audience With Braineffect Deal

 
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By taking a majority stake in dynamic dietary supplements firm Braineffect, Germany's Schwabe can reach a new, younger target audience for its OTC herbal medicines.

People On The Move: Appointments At GSCF, Kenvue, Barentz

 
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A round-up of the latest consumer health industry appointments: GSCF elects chair; Kenvue hires Northern Europe head; Barentz names chief commercial officer.

ChromaDex Changing Name To Niagen Bioscience While Shifting Focus To Rx NAD+

 

A week after announcing 2024 full-year and fourth-quarter results, the firm says its corporate name will be Niagen Bioscience Inc. starting 19 March. It stated in its latest results that during 2024 it launched Niagen Plus line of pharmaceutical-grade Niagen.

US Nutritional Market People News: AHPA, Vit-Best, Robles BioCeuticals, BodyHealth, OLLY, Bucked Up

 

Ashley Graham promotes OLLY; Robles BioCeutics adds financial and science chiefs; Graham Rigby leads AHPA; Vit-Best Nutrition appoints Jeffrey Stallings president; BodyHealth collaborates with NBA player Bam Adebayo; and Bucked Up adds Alex Eubank as brand ambassador.


SFI Expands Distribution Of Brain Health Supplement In Europe

 
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Australia's SFI Health looking to take Equazen omega-3 fatty acids supplement to new markets to capitalize on Europe's fast-growing brain health segment.

US Nutrition Market News: Xymogen Opens Consumer Access, Nutrishop Offers Opportunity

 

Funding, expert support available for Nature’s Way Innovation Challenge picks; Xymogen adds direct-to-consumer sales in brand update; and Nutrishop pitches franchise opportunities.

Doc Generici Becomes DOC Pharma As Diversification Continues

 
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A journey began eight years ago continues for Doc Generici – now rebranded as DOC Pharma – as it continues to diversify its offerings beyond conventional generic prescription pharmaceuticals.

ProBiotix Pens China Deal With Kemin For Heart Health

 
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UK firm links up with ingredients giant Kemin to offer probiotics for cardiometabolic health.