Dr Reddy’s Brings In Range Of Mature Novartis Brands In India

Company Wants To Break India Top Five; Novartis To Make 400 Redundancies

With an ‘India First’ strategy previously communicated, Dr Reddy’s Laboratories has brought in several Novartis India Established Medicines. “We intend to evaluate capabilities to maintain business continuity,” the company says.

India on map
Reddy's had previously bought Wockhardt assets in India • Source: Alamy

Keen to break into the top five ranking in the Indian market, Dr. Reddy's Laboratories Ltd. has struck an exclusive sales and distribution agreement with Novartis’ Indian subsidiary for a range of established medicines, strengthening its pain management and women’s health portfolio.

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